Tuesday, October 20, 2009

It IS easy being green!


Kalico Design is proud to have recently been awarded Green America's Business Seal of Approval! To become a member, we had to pass their approximately 3-month long screening process. The Screening Team investigates each company to determine: 1) its familiarity with and commitment to social and environmental responsibility, and 2) significant action in terms of this commitment. The Green Business Seal of approval designates
"businesses that are socially and environmentally responsible in the way they source, manufacture, and market their products and run their offices and factories."

Being eco-conscious is an ongoing journey Kalico explores on a daily basis. I am continually trying to discover new ways to run my business in a more environmentally-friendly way and I encourage my clients to do the same.

Kalico can help develop eco-conscious, cost-effective options for businesses at every stage of their greening process—whether it's by simply using recycled, FSC-certified papers with soy inks, or creating long-term, effective planning for your next printed marketing piece. The bottom line is this: we approach sustainable business practices as an on-going learning process. We try to better our eco-consciousness everyday and we invite you to join us in whatever ways you can.

Be on the lookout for our next eNewsletter, which will focus on easy steps so you, too, can "green" your marketing and design efforts! Find out why being green doesn’t necessarily mean spending green on your next marketing and graphic design project! Sign up today for our free newsletter.

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